“We found we could easily sell antivirus licenses through the CloudCare portal and gain much better control over renewals. Soon after, Bob added Avast Business CloudCare to his services portfolio, including the Remote IT Control tool, and the Antivirus Pro Plus, Cloud Backup, Content Filtering, and Email Security Services. After that, we never had an issue,” adds Bob. We started installing AVG antivirus, and later, the Avast Business solution, to keep viruses in check. “In the early days, businesses would bring their computers in and we saw all kinds of viruses that their existing antivirus wasn’t catching. The SolutionĪn AVG-Avast partner since 2008, Bob initially sold the company’s antivirus solution to stop viruses and threats. With the time needed, it’s critical to have the right tools to deliver managed security really efficiently,” says Bob. It requires a lot of time educating business owners about security so you can justify the value and the cost of your services. Sales cycles for SMBs can be as complex as working with large enterprises.

“Providing security for the small business isn’t easy. “Moving to a managed services model is helping us manage and bill for these services more effectively and also stay ahead of security issues and new threats.” The Challengeīob’s top priorities are scaling the business while balancing the time investment needed for his existing clients. “As a small team, our success has largely been due to the fact that we can respond quickly to IT or cybersecurity needs for any type of SMB,” he explains. Today, Bob runs the company with a laser focus on managed services.

Bob Psenka founded Northwest Technology Services in 2006 with a focus on providing IT and security services to small and medium businesses (SMBs) in the McHenry and Lake counties northwest of Chicago.

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